- Toyota
- small (Yaris, Corrolla (incl Matrix), xA, xB, tC) 630730
- midsize (Camry, Prius) 555416
- large (Avalon) 88938
- Honda
- small (Fit, Civic, Insight) 345294
- midsize (Accord) 354441
- large 0
- GM
- small (Aveo, Cobalt, Ion, Vibe) 416956
- midsize (Malibu, G6, Aura) 341243
- large (Impala, Grand Prix, Monte Carlo, LaCrosse) 503687
- Ford
- small (Focus) 177006
- midsize (Fusion, Milan, Taurus, Mustang) 519688
- large (Five Hundred, Crown Victoria, Grand Marquis, Montego) 224214
In many cases these categories involve one platform for many cars, such as GM's midsize entries, though others clearly combine disparate designs (e.g. Ford, with the Fusion, Taurus and Mustang in the midsize category). However, I've included all the cars sold in the size class to even out the companies' marketing strategies. To that end, I think it's interesting to see GM selling almost as many midsize cars as Honda by using three closely related models. (We'll also see how the Aura does as it gets a full year of sales in 2007, likely adding more to GM's total here.) Moreover, GM clearly owns the large car market with the W-body platform cars (i.e. the ones listed). Some may call these midsize, but they are routinely compared with large cars (Car and Driver). They certainly are a step up in size, if not in price. On the other hand, Toyota clearly wins in the small car category and follows a multi-model strategy similar to GM.